What You And Your Web Designer Should Know About SEO?

We all know how important SEO is in this new digital age. But do we know what SEO is? Here we give you answers to some of the most frequently asked questions which you and your web design agency Columbus Ohio should know.

1. What Are The Keywords?

They are the words that users search in search engines such as Google, Bing, or Yahoo! Why are they important to your business? Let's take an example of a company's website mentions "financial services" somewhere when someone searches Google for "financial services in Columbus, Ohio". Your website will appear among the thousands of search results.

Now, for your website to be one of the first results, you have to consider other factors such as the amount of web traffic the page has, the time that visits spend on the site, the number of people who speak about that company, etc. There are more than 200 factors that influence this positioning.

2. How Many Keywords Should My Website Have?

There is no indicated number for the number of keywords that a website should include. We do not recommend that you think about the number of words but rather think about the quality of these words and their relevance for your audience and your offer.

In some cases, Google and the other search engines can penalize you if you repeat a keyword many times, so do not worry about the number of keywords and think better about their relevance.

SEO is an extremely important issue for all companies that want to increase their website's traffic and positioning. It is not adequate to have a website to be successful in the digital world. 

Columbus web design company

3. What Is The Difference Between Organic Results And Paid Results?

Organic results appear in search engines like Google for free, based on the search engine's algorithm. Paid results appear at the top of the results or in a privileged space but at a cost to the company.

If you have any confusion related to SEO, do not hesitate to contact the Columbus web design company.

Location: Columbus, OH, USA

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